​Alex started his filmmaking career by working for Ismail Merchant on a film starring Hugh Grant. 

 

After moving to Los Angeles, he was trained as a story analyst in the venerable M.G.M story department and also worked as an analyst for Sally Field, Dick Clark and many others.

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Subsequently he became an agent at the Gray/Goodman agency which represented Quentin Tarantino, Christopher De Vore (Elephant Man) & Mardik Martin (Raging Bull).

 

Seizing an opportunity, he founded Fortis Entertainment, a management company, and discovered Andrew Niccol who wrote and produced The Truman Show (Academy nominated for best screenplay). Amongst others, he also discovered the screenwriter Iris Yamashita, who received an Academy nomination for the Clint Eastwood film Letters From Iwo Jima.

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Alexander sold Fortis Entertainment to Sandra Bullock and spent the rest of that year teaching at various universities, film schools and colleges in the UK & US.

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His interest in fostering and developing new writing talent led to him being asked to become a consultant to the National Academy of Writing of Great Britain, (headed by Lord Bragg).

 

In 1999 he founded www.WriteMovies.com which has become an important entry point to the industry for new talent in the US, UK, France and Germany. In 2004 his company started off an internship program enabling British students to spend eight weeks working in the Los Angeles film industry.

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In addition to having been interviewed on prime-time network T.V. by Dateline N.B.C, his career has been covered by: The Hollywood Reporter, Daily Variety, The Los Angeles Times, The New Yorker, Reuters, Newsday, The London Times, Daily Mail, The Guardian and others.

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Alex became a member of the British Film & TV Academy (BAFTA) in 2004.

 

He produced the romantic comedy The List starring Wayne Brady, Sydney Poitier, Brad Dourif, Illeana Douglas, and Jane Lynch. The movie was acquired by Warner Bros. 

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He was appointed as an expert by the EU's: Education, Audiovisual and Culture Executive Agency MEDIA Program in 2016 and is continuing to advise them on the funding of various film projects. 

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Alex is a peer review published researcher and recently completed his PhD investigating revenue maximisation in blockbuster movies.

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He was just elected to a visiting academic post at St. Antony's College, Oxford University.
 

He is presently working with twice Academy nominated and BAFTA winning director Habib Zargarpour to produce his next film. He also has several other projects in development with major producers in Los Angeles.

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He just contributed a chapter to the new anthology on Grease (1978) (Ed. Peter Kramer and Oliver Gruner). The book is called 'Grease is the Word': Exploring a Cultural Phenomenon. It was published by Anthem Press in December 2019.

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Ross, Alexander G. (2007), The Confidential Studio Manual, Iowa: Fidlar-Doubleday.

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Ross, Alexander G. "Creative decision making within the contemporary Hollywood studios." Journal of screenwriting 2.1 (2011): 99-116. 

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My PhD thesis: “The evolution of the blockbuster film business model during the New Hollywood period: A qualitative investigation of five case studies, 1966-1985”. Is a qualitative deconstruction of several key movies, which looks for and identifies replicable markers of success.